Welcome to The Art of Fitness & Life, a home for the ambitious, creative, nerdy, and remarkable man or woman who wants to create a life they love while creating a body they love.

about me

My mission, purpose, and plan

I am dedicating myself to helping you take action toward unleashing your unique superpower (i.e. creativity) with the world, leveling up your fitness, and making a dent in the universe.

I’m an optimist to a fault and see the world in abundance. I want to make a dent in the universe.

I believe most people want to contribute to the world in some way. I want to make people interested in things they didn’t know they were interested in. I want to broaden creative & intellectual horizons. Everyone has creativity within them.

I believe fitness is more than just barbells, macros, and pretty bodies. I believe with fitness, there’s a mind, body, spirit, and emotional component that needs conditioning.

Fitness serves as an excellent launching pad to thrive in any aspect of life. Fitness can be used as a way to display strength, help with creativity, and give us the confidence to do anything we put our minds to.

I plan to carry out this mission by delivering fitness from an intelligent standpoint along with sharing my views on life, art, relationships, creativity, self-discovery, music, and the stuff that doesn’t have labels.

I plan to help 1 million people construct the body they desire while helping them design a lifestyle on their own terms.

This is impossible to carry out by myself. But, I didn’t plan on this being a solo endeavor. In fact, I need a small army of like-minded individuals who share this vision.

Are you one of them?

What’s this community about?

This is a community where art, music, creativity, philosophy, psychology, love, superheroes, history, and self-discovery will teach us valuable lessons in life and help us level up our fitness.

The purpose in this community isn’t just to obtain the body of your dreams, but to accomplish goals and make a difference in the world. In this community, living a prosperous, fulfilling, creative, and meaningful life while practicing a healthier lifestyle gel flawlessly.

Living healthier boosts all facets of your life. You will gain the confidence to write that book that’s been itching to be shared with the world, to start that dream business, to ask that crush out you’ve been eyeing, and to wear the bikini you’ve always wanted to or walk around without a shirt with no shame.

Once you commit to a healthier lifestyle and grant yourself permission to pursue your dreams—the impossible becomes the possible.

If this sounds good to you, then there’s a spot in this community with your name on it. Here are the 5 core values of the community:

1. Fitness and nutrition are a choose your own adventure that is meant to be played out to your individual liking.
2. You can live an adventurous life, look fantastic naked, and make a dent in the universe all at the same time.
3. Choose yourself and decide what you want. Otherwise, you’ll get the leftovers of what others didn’t want.
4. Unapologetically love yourself and live your truth.
5. Life is a game that has many different routes to accomplishing an end goal.

Check out the Community Code of Conduct and download our 18 core codes of conduct on a beautiful high-resolution poster.

Who am I?

I’m Julian, an author, health & fitness consultant, speaker, and sometimes salsa dancer. Fitness keeps me young, music moves my soul, books feed my brain & creativity drives me every day. I’m here to help you make a dent in the universe while unleashing the hottest version of yourself. On a completely random note, I’m on a quest to become a modern day renaissance man—care to join?

For press & pubications—click here.

For a detailed origin story of me and the journey to now, click here. (coming soon)